R I P P E D
The ripped human torso. It’s one of the most marketed images on the planet, used to sell vacuum cleaners and diet coke. Meanwhile, one in ten gymgoers struggle with muscle dysmorphia, and an estimated 10 million Americans will suffer from binge eating.
In a society so predicated on superficiality and the pressure to conform, people are confined to lives of restriction and suffering. Little has been said about the darker side of gym and muscle culture and media images upon body image, eating habits, and compulsive behavior—until now.
Justin's debut memoir RIPPED will answer the hungry call from readers everywhere for a book that resonates with them deeply, offering humor and self-awareness to pave a bright road forward. RIPPED will be the first to go beyond books that cover weightlifting, supplements or “just some guy’s gym problem.” It’s about pop/image culture, the pressure to conform, to be muscular, the athletic world, juxtaposed with self-image, body image, and food and obsessive eating. It is the search for self—told through dumbbells and ice cream—something that millions of Americans relate to and struggle with (30 million will have an eating disorder). Unlike other books on the market, RIPPED is an explosive, holistic reflection of the complexity of one of the most common body and food struggles, and helps express the inner voices of millions of people that scream: “How do I look?” “Do I look cool or buff enough?” “What do I eat?” “I wish I had better abs or biceps”—and, “I’m not good enough.”
Ultimately, RIPPED is the raw, transformational journey of one person courageous enough to rebuild in the truest, most vulnerable of ways.
